Teamwork makes the dream work, and we'd be nowhere without our talented, dedicated team of employees.
To give you a glimpse into the day-to-day happenings of our team, and give you a chance to meet the brains behind the operation, we're highlighting a new Beautiful.ai employee each month. Every employee brings their own unique ideas, skills, and perspective to the company and contribute to the overall business in different ways. To show you a behind the scenes of each department, we're interviewing members of the team on all things presentations, remote work, and everything in between.
For this month's interview we caught up with Kim Giroux, Director of Marketing. Kim helps spread the good word of Beautiful.ai by driving all marketing efforts forward with her extensive knowledge and experience. Today it's her turn to tell her story. Let's get into it.
Q: How long have you worked at Beautiful.ai?
A: A little over 2 years.
Q: What is your role and what does it entail?
A: Director of Marketing. I work with the lovely marketing team to spread the word of Beautiful.ai. I help build the dream of beautiful presentations for everyone, by telling people about what it is, what it does, and what it means to their day-to-day work-life.
Q: How do presentations play a role in your day-to-day responsibilities?
A: As a marketer I live in presentations–for monthly dashboards, media plans, project kick offs, reports. Marketers might create more presentations than any other profession. It’s important to get your message out in a way that the audience will understand and presentations are a great medium to do so.
Q: What do you love most about working at Beautiful.ai?
A: It’s rewarding to work on a product that I see so much value in.
Q: What is your favorite Beautiful.ai feature?
A: I'll have to go with our Viewer Analytics. It lets me see the number of views and the amount of time a viewer spent on each slide within my presentation so I can understand what content is actually resonating. In former roles I frequently built marketing pitches and media plans for prospects and clients. It would have been incredibly valuable to have Viewer Analytics available to gauge prospect interest in the information shared. Follow-up meetings and discussions could have been much more effective!
Q: What is something exciting you’re working on right now or something work-related you’re proud of?
A: Our marketing team recently launched a campaign to announce our largest product release of the past year, which included dozens of improvements to the user experience and features. You can appreciate with a release this large there was no shortage of great things to talk about, ranging from new smart slide templates to fewer-click-edits. The team focused on creating a multi-touch, multi-medium story to help educate users on the value these improvements bring. We’re still telling this story and it’s exciting to see the interest from our users.
Q: What was your first job?
A: A pizza shop. I smelled like bread and had a light dusting of flour covering my clothes at the end of every shift.
Q: How would you describe your job to a class of Kindergarteners?
A: I tell people about a tool that helps people do their work faster.
Q: Favorite remote work activities?
A: Walking to my coffee machine and back to my desk. Trying to guess what time it is based on where my dog is sleeping–under my feet or by the window.
Q: What is one thing you cannot live without?
A: Currently it’s Pasteis de Nata. They’re small egg tarts that I would describe as the best collaboration imaginable between a croissant and custard. These delicious treats are somehow socially acceptable for breakfast. It’s wild.